Services/Capability
User experience (UX) research
User Experience Research
Research strategy and plan
This document outlines the objectives, methodologies, scope, and timeline of the UX research, ensuring all stakeholders are aligned from the start.
User interviews and survey analysis
Summaries and insights from direct user interviews and quantitative surveys, offering a qualitative and quantitative understanding of user needs.
Usability test reports
Detailed analysis from sessions where real users interact with your product. These reports identify usability issues and suggest actionable improvements.
UX audit
User experience audit identifies gaps and opportunities in a website or application's design and functionality by systematically evaluating its effectiveness and usability. This process aims to enhance user satisfaction and optimize the overall user experience.
Recommendations and insights presentation
A strategic presentation that compiles all findings into actionable insights, with clear recommendations tailored to your specific business goals.
Analytical data reports
Analysis of user interaction data that can help you understand patterns, behaviors, and areas for improvement.
What UX research deliverables can you expect from our agency?
When engaging with our agency for UX research, you can expect a comprehensive set of deliverables that will provide deep insights into user behaviour and how to enhance your product design. Here are some of the key deliverables:
Focus groups & user interviews
Let's dive deep into what your users think and feel with our Focus Groups and User Interviews. We bring diverse users together to explore their experiences, uncovering insights you can use to refine your product. Our skilled moderators ensure each session gives you valuable feedback, helping you align your product more closely with user needs.
Quantitative research
Need solid numbers to back up your decisions? Our Quantitative Research methods are here to deliver. We use surveys, analytics, and A/B testing to gather hard data on how users interact with your product. This information helps you make informed choices to boost performance and user satisfaction.
Usability testing & studies
See your product through your users’ eyes with our Usability Testing and Studies. We rigorously test your product with real users to spot any usability issues. You’ll get detailed reports with insights on how to enhance functionality and the user interface, ensuring a top-notch user experience.
Attitudinal vs. behavioral
Understand what your users say versus what they actually do with our studies on Attitudinal and Behavioral patterns. This approach lets us create user experiences that are not just attractive but also highly effective, boosting engagement and satisfaction.
Exploratory research
Are you ready to step into the future? Our Exploratory Research helps you tap into new user behaviors and market trends, opening up fresh avenues for innovation and growth. We provide the insights you need to develop solutions that not only meet but exceed user expectations.
Process
What UX design process do you follow?
When addressing the question "what UX research process do you follow" it's important to clearly outline our methodology in a structured yet accessible manner. Here’s how we describe the typical UX research process our team follows:
01
Define research objectives
First, we collaborate closely with you to define the specific objectives of the research. This step ensures that every activity is aligned with your key business goals and product requirements. We focus on understanding what decisions you need to make and what information is critical to making those decisions effectively.
02
Develop a research plan
Based on the objectives, we craft a detailed research plan that outlines our methodologies, such as surveys, interviews, usability tests, or ethnographic studies. This plan also specifies the target user groups, the questions we aim to answer, and the timeline for the research activities.
03
Recruit participants
We then proceed to recruit participants who represent your target audience. This recruitment is done carefully to ensure a diverse and relevant group of users who can provide a wide range of insights into the user experience.
04
Conduct research
With the plan in place and participants ready, we conduct the research activities. This could involve one-on-one interviews, observing participants as they interact with your product, or conducting remote usability tests, depending on the chosen methodologies.
05
Analyze data
After collecting the data, our team analyzes it to identify patterns, trends, and insights. This step is crucial as it transforms raw data into actionable findings. We use a variety of tools and techniques to ensure the analysis is thorough and accurate.
06
Report and present findings
We compile the findings into a comprehensive report that includes detailed analysis, key insights, and actionable recommendations. We present this report to you through a collaborative meeting where we discuss the results and their implications for your product.
07
Iterate and follow-up
Based on your feedback and further questions, we may iterate on the research, diving deeper into specific areas or expanding the scope to include additional user groups. This iterative process ensures that the research continuously evolves to meet your changing needs and priorities.
08
Implement changes
Finally, the insights gained from the UX research are used to inform design and development decisions. We work with your teams to ensure that the recommendations are implemented effectively, leading to a product that truly resonates with users.
Notable Clients
We are a team of exceptional UX designers and creative professionals with proven expertise in crafting an ergonomic and aesthetic user experience for your digital products.
The designs delivered by Ungrammary went through user testing conducted by independent teams, achieving high success rates. During a particular review, we also showcased the designs and animations created by Ungrammary to Apple's review team. Apple's review team appreciated this project for its aesthetic sense.
Head of Design
Public Listed Bank
Their ability to understand the requirements and their professional project management for delivery was impressive. Clear research outcomes for the app and Easy-to-understand app were few of the direct measurable outcomes of the project.
Naved Hussain
CTO, Tyger Capital (formerly Adani Capital)
I just wanted to share a quick note and let you know that you guys know how amazing the project has come up. It’s great to see all our internal teams at VMware are happy with the videos that were fashioned for training. We are looking forward to working with your team on our upcoming projects.
Varaprasad Shanbhag
Sr. Change Manager
Ungrammary has been our UX design partner for more than two years. Always responsive, organized, and supportive, they proved to be an efficient design partner. As UX/UI design experts, they have a keen problem-solving attitude and know, how to work with multiple stakeholders. We are pleased with how they translated our requirements into high quality and intuitive product workflows.
Raghu Mohapatra
Group COO
We felt comfortable working with them as if they were our extended in-house team. We worked like one team to achieve a common goal. Their turnaround time is good, and the fact that they everytime come back with suggestions for best UX practices. Our customers are also loving the new layout.
Rahul Nanwani
CEO, Cofounder
Ungrammary submitted their deliverables on time, meeting our highest priority. They were transparent with timelines and readily available, ensuring an effective workflow as expected.
Brijraj Bhuptani
Co Founder & CEO
Ungrammary efficiently mapped out a priority list for our company's UX UI upgrades. Despite initial planning being online due to Covid, their communication via emails, PowerPoints, and Excel sheets was seamless. They made sure to understand the problems before offering solutions.
Pallavi Utagi
Founder and CEO
The team at Ungrammary is a joy to work with - perceptive & able to propose striking and valuable branding design solutions. They did a great job of designing our product labels & demonstrated exceptional patience & creativity. Highly Recommended.
Aarti Gill
Cofounder
We were impressed with their analytical approach towards design. Usually, design and branding seem more of a creative approach, but they helped us make final decisions with numbers. We had a steep timeline, yet we did a quick qualitative survey to understand the audience's behavior and used it to prioritize the values matrix.
Aurko Bhattacharya
Founder
Ungrammary delivered great designs that met the client's expectations. Their designs left a great impression on third-party customers, leading to heightened brand exposure. The workflow was direct, as they had streamlined points of contact. They had effective project management processes in place.
Narrotam Verma
Marketing Manager
Their adaptability and approachability were impressive combined with the pace of work and keeping up with timely deliveries. The workflow is effective. Our team connects with Ungrammary’s team on a regular basis and discusses progress and feedback.
Gunnar Skoog
COO
They set themselves apart by deeply understanding our business model, evaluating primary users, and creating effective strategies. They feel like partners and friends, consistently producing high-quality, innovative work.
Jayesh Gopalan
CEO
